Category Archives: Bing Advertising

bing advertising

Is Bing Advertising Worth It In New Zealand?

When businesses and digital marketers talk about ‘pay-per-click’ or ‘ppc’ advertising, really what they are referring to is Google AdWords. Which makes sense, as the search engine giant dominates the world’s internet queries, with almost 75% of searches being conducted using Google globally, rising to 90% when performed through a mobile device. That sure is […]